“I would assume that most people that are into Bitcoin are people who advocate for less government intervention — and especially less government intervention in money — simply because that’s what Bitcoin was built for.”

"Blockchain doesn’t go mainstream until things in the real world break."

"Everything you heard, every theory that just doesn't seem possible, every small inkling that something was just off about the world... is true."

"You don't have to be Dr Evil to scam someone via cryptocurrency. You can be a Mini Me.”

"Women need to be financially independent. This is the biggest weapon they can use to liberate themselves. When they no longer depend on anyone, they can then reach their full potential."

Just as Merrill Lynch's 1948 New York Times ad introduced boomers to stocks, Grayscale's cable news ad blitz suggests the time is right for digital currency.