Qiibee: In-depth Review
A loyalty system is designed to reward customers when they buy a product they love. Qiibee is leading the evolution of loyalty systems, helping brands create exclusive loyalty offers their customers love.
Customer retention and satisfaction are always a top priority for brands according to statistics. Loyalty programs can boost customer retention rates by up to 25%. However, brands may offer loyalty points to scale customer retention. In many cases, these programs end up being a repeating circle of loyalty points that have zero reward to you.
In an industry like web3, where every action is incentive-driven. Poorly designed loyalty programs do not help brands scale customer retention. This is where Qiibee plug-and-play solutions stand out.
Qiibee is a platform that brings loyalty to the blockchain. It helps brands set up their loyalty system by providing their developers with the infrastructure and API needed to build a loyalty program within hours.
This process is tagged Qiibee’s plug-and-play solution because it allows businesses to create their loyalty program on Qiibee’s protocol without understanding how a smart contract works.
They must connect with Qiiibee’s ApI to be seamlessly ushered into the blockchain space. However, the intuitive solutions to scale different kinds of loyalty programs are what give brands an even more exciting edge.
Qiibee, a platform redefining loyalty
Qiibee provides a trustless and secure platform for brands to build a loyalty system, such that they are not the third party managing the database and if anything were to happen to Qiibee. The ecosystem remains functional and brands can still connect with the API.
Gabrielle, CEO of Qeebii, explained in an interview with sunTV, that:
Qeebii was started off-chain by Gabrielle Giancola and his brother in 2015 before they saw the need to make it on-chain in 2017 and add an infrastructure layer that helps brands create intuitive loyalty solutions.
Statistics show that 77% of consumers are more likely to stay with a brand that provides a loyalty program. And 70% will recommend one with a good loyalty program. This creates an opportunity for brands that are looking to boost the lifetime value of customers. To capitalise on exciting loyalty solutions that aren’t redundant but value and reward-driven like what Qiibee offers.
In this article, we will explore how Qiibee is leading the evolution of loyalty systems. What rewards they are offering and how does Qiibee manage digital assets and tokens?
How Qiibee’s Loyalty Ecosystem Works.
Qiibee offers a comprehensive development kit that includes an API, tutorials, complete documentation, and a dashboard with an exceptional user experience. When a brand integrates with Qiibee’s API, it gains the flexibility to structure its loyalty system according to its preferences.
As explained by Gabriele in an Interview on CNN; Brands can tokenize various elements as part of their loyalty system, such as discount codes, coupons, or points stored on the blockchain.
- Each of these points is stored in the same database, so it’s easier to exchange them.
- This fosters collaboration and also provides value for customers.
Here’s an example of how this works. If you hold some amount of Coca-Cola points (from your purchases) and you want to get coffee from Starbucks, you can exchange your points (or coins) with someone who’s a part of Starbucks’ loyalty program,
So you get access to their premium coffee and he gets access to Coca-Cola’s offer. This is quite similar to how P2P exchange works. And it’s exactly how Qiibee powers loyalty programs, however, they do this with QBX tokens.
QBX Tokens
The Qiibee’s loyalty ecosystem is powered by the QBX tokens. It backs up the points these businesses reward their customers.
This token adds an extra layer of value as customers may decide to convert their tokens from any loyalty program they were part of for fiat by first converting them to QBX tokens before receiving them in their local currency or they can exchange them with points from other brands.
This creates a longer shelf life, increased value and more rewards for points gotten by users.
Qiibee solutions allow brands to create loyalty tokens and increase their supply as the business grows. They can also customise their tokens (name, symbol…), track transaction histories, monitor the current supply and transfer tokens at no charge.
Customers who want an overview of all their points, can download the Qiibee wallet and also make the exchanges via the wallet. Qiibee prioritised interoperability by building its ecosystem on the Qiibee Rewards Chain (QRC).
This allows multiple loyalty programs to interact smoothly within the network.
The traditional loyalty system is quite rigid and leaves no room for reward collaborations across multiple brands. Customers with accumulated points in traditional loyalty programs don’t have many utility options and many leave them idle.
However, Quiibee’s solution is more intuitive, less rigid and promotes more collaboration across multiple brands.
Is Qiibee the Future of Loyalty Systems
Increased personalization and the integration of blockchain technology that enables seamless exchange and interoperability between different brands’ rewards is the future of loyalty programs.
This seamless integration offers customers greater value and flexibility while fostering deeper brand-customer relationships — a solution Qiibee is already offering. Big brands like Renault, are already working with Qiibee to explore these intuitive loyalty solutions for their customers.
Qiibee Casetudy on Loyalty Programs
Other early partners like Latesso and Sausalithos have all incorporated Qiibee’s plug-and-play solution. Because it allows businesses to create their loyalty program on Qiibee’s protocol without understanding how a smart contract works.
Latesso, the second-largest cold coffee producer in Switzerland and Qiibee, designed an intuitive program. This program generated 6000 wallets opened in the first few weeks and over 20M coins.
The design was simple; Every time someone purchases a coffee and opens the lid, there’s a small cookie with a code below it, the customer then navigates latessocoin.com to input the code and get 10 latesso tokens.
Aside from Latesso’s huge success, another notable case study was, Sausalito. A cocktail and restaurant chain in Germany with around 50 points of sales. They reward users for all the euros they spend and they work with partners to make special promotions like happy hours.
For every cocktail they buy, they get double Sausalito coins. And this has deeply resonated with Sausalito’s 5 million yearly customers across 40 locations.
The intuitive personalisation and the integration of blockchain technology across Latesso’s and Sausalito’s products created more customer retention and is a big step towards Loyalty Systems. However, this is just one use case with Qiibee. Loyalty programs can also reward users with Assets on the blockchain and this is changing how people interact with brands.
Disrupting the $500billion Loyalty Market
Qiibee is at the forefront of revolutionizing loyalty systems by seamlessly integrating blockchain technology to create more dynamic, valuable, and flexible reward programs.
By enabling brands to tokenize their loyalty offerings, Qiibee enhances the utility and exchangeability of rewards, making them more attractive to customers.
This approach not only fosters stronger brand-customer relationships but also encourages collaboration among different brands, offering consumers unprecedented options and control over their loyalty points.
As more companies like Renault, Latesso, and Sausalito embrace Qiibee’s innovative solutions, it is evident that the future of loyalty systems lies in this blend of personalization, blockchain interoperability, and customer-centric rewards.
Qiibee’s success in these early partnerships suggests a promising shift in how brands can retain and engage their customers in the digital age.