Marketing is the activity of studying exchange relationships in order to come out with new schemes of promoting and delivering goods and services for a wide customer base. Sometimes, marketing is referred to as the process of promotion, selling and delivering itself. The importance of marketing is hard to overestimate. Today, with most countries having competitive and free markets, a major part of a company’s success is dependent on a well-made marketing program. Even for highly specialized companies like, for example, platforms that are developing cryptocurrency, marketing is a crucial part of business. As every important practice, marketing is constantly developing and opens new space for the implementation of technology. There are ways of using blockchain for marketing. For example, blockchain may become a method of validating a user’s clicks on certain advertisements without the need of a third party’s involvement.
The marketing will adjust to a new crypto future, with a decentralized consumer community, operating via Web 3.0.
Fasten your seatbelt: Crypto’s impact on marketing has only just begun
“Misleading advertisements and improper marketing strategies may encourage investors to take on risks they would normally avoid," said CSA chair Louis Morisset...
Canadian regulators warn against 'gambling style' advertising and marketing in guidelines for crypto companies
The new executive said she hopes to "introduce millions more people to the benefits of crypto."
Coinbase hires former Facebook exec as chief marketing officer
Oscar Mayer is auctioning off a one-of-one pack of “Hot Doge Wieners” on eBay, with bids hitting $3,050 before bidding was paused.
Oscar Mayer auctions one-off pack of ‘Hot DOGE’ Wieners
FTX indicated that although the Blockfolio brand is being retired, this would not affect the services offered to users.
Blockfolio rides off into the sunset, but it's a new dawn for FTX App
Built on IOST, an art auction platform is wooing artists with hands-on technical and marketing support.
NFT marketplace that's built for artists reports blockbuster sales for first week
Axe is set to drop a limited run of a free Dogecoin-themed body spray dubbed “Dogecan,” which is described as exhibiting a “dank musk.”
Axe reveals limited run of Dogecoin-themed body spray