Diversification: it's one of the most important strategies for investors, especially when the markets are choppy.

And according to one project, nonfungible tokens are often overlooked as an asset class.

Blockchain Cuties Universe says well-known, established collections are more likely to see the value of their NFTs endure over time.

And given how the project describes itself as one of the pioneers of the blockchain gaming industry, BCU argues that it falls into this category.

The game initially launched back in April 2018 on the Ethereum blockchain, and introduced custom-designed, collectible NFTs just three months later.

Fast forward to now, and BCU has been rolled out to other blockchain networks: Polygon, EOS, TRON, NEO and HECO.

Blockchain Cuties Universe says it's been involved in the NFT gaming scene since the industry's inception, and is continuing to innovate as the market moves at breakneck speed.

As an example, the platform recently held its first-ever governance event.

The game's seventh season has now wrapped up, and gamers were given the chance to decide how it should conclude — and what happens next.

In order to cast their ballot, players used the Blockchain Cuties Universe Governance token. Those with a greater volume of BCUG in their wallet had more of a say on the outcome.

According to Blockchain Cuties Universe, this DeFi-driven approach is much more transparent — and rewards those who spend the most time playing the game with an opportunity to shape its future direction.

What's next

We got a flavor of what BCU has in store earlier in July, when plans for season eight of the blockchain game were unveiled.

Each season counts as an in-game event and lasts for about three months — unlocking additional content for players to enjoy.

Season eight is said to have been inspired by the legends of Ancient Greece, and it's going to result in unprecedented challenges for players battling for victory.

Villains are going to use the powers of the Greek underworld in an attempt to take over the land of the Cuties.

The project claims that its game has the potential to be equally rewarding for new and established players alike. 

Continual innovation is nothing short of crucial for blockchain-based games, with new content keeping gamers coming back for more and increasing loyalty.

More insights from blockchain cuties universe here

A vibrant community

Blockchain Cuties Universe regularly offers weekly updates about the latest developments in the ecosystem — as well statistics relating to how many NFTs have been bought and sold. This data can be a fascinating insight into the wider state of the crypto market.

New features are continually being added — and back in June, BCU integrated with a popular multi-chain crypto wallet called BitKeep.

It might be the crypto winter right now, but the colder months still bring us a lot to look forward to — and when season eight drops, it'll be like Christmas morning for avid gamers in the Blockchain Cuties Universe.

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