News
CoinMarketCap invited us to “roast them” for their seventh birthday celebration… so we found a few numbers that might make new owner CZ feel the burn.
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Marketing News
Marketing is the activity of studying exchange relationships in order to come out with new schemes of promoting and delivering goods and services for a wide customer base. Sometimes, marketing is referred to as the process of promotion, selling and delivering itself. The importance of marketing is hard to overestimate. Today, with most countries having competitive and free markets, a major part of a company’s success is dependent on a well-made marketing program. Even for highly specialized companies like, for example, platforms that are developing cryptocurrency, marketing is a crucial part of business. As every important practice, marketing is constantly developing and opens new space for the implementation of technology. There are ways of using blockchain for marketing. For example, blockchain may become a method of validating a user’s clicks on certain advertisements without the need of a third party’s involvement.
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A company now offers blockchain-based advertising across major social networks, offering advantages for advertisers and content creators alike.
11277 - Sponsored
A Nasdaq-listed company says it is offering a blockchain-enabled alternative to “centralized authorities that perpetuate ad fraud, waste and abuse.”
6086 - News
The Australian Securities and Investment Commission published new initial coin offering and cryptocurrency guidelines.
4866 - News
Swedish digital marketing company Tradedoubler launches blockchain-driven platform that enables publishers and advertisers to interact directly.
2879 - Explained
Crypto platforms are taking innovative approaches when it comes to incentivization, but what does it mean for miners and the people who use these services?
582 - News
The Kin Ecosystem Foundation has appointed a former executive of Amazon-owned streaming platform Twitch as its chief marketing officer.
4401 - Sponsored
A company offering “the first” decentralized machine learning platform on the blockchain says it can help businesses better predict their customers’ decisions.
5921 - Sponsored
A company is creating cognitive ad banners which use AI and blockchain to reward consumers with tokens – increasing engagement with advertisers.
19947 - News
American Express partners with online merchant Boxed to pilot a blockchain-based rewards program that can more specifically target promotions to customers.
28506 - Sponsored
A new Blockchain network says businesses lack the time and manpower to launch smart marketing programs, despite their effectiveness.
19204 - Sponsored
A project allows companies to engage social media users to promote their brands. Users get rewarded for creating and sharing content on brands with their friends
17089 - Sponsored
Affiliate marketing ecosystem on the Blockchain is optimizing lead generation and increasing ROI.
35147 Blockchain technology opens new doors of opportunity to make the online content economy transparent and equally beneficial to everyone involved.
7061150 new organizations join the Enterprise Ethereum Alliance - discover who they are.
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