Year of the Bitcoin: OKCoin and WeChat Facilitate the Movement of $1.8M in BTC
OKCoin gave away 10 Million RMB and encouraged users to give it to their friends through WeChat, following a growing trend of sending traditional red envelopes through the popular chat program. The promotion awarded users with an amount between 1mBTC and 1BTC, then encouraged them to send that amount (or more from their linked OkCoin account) to their friends. The amount sent to each friend would be randomly determined.
