Performance advertising platform pioneer Minimob takes the lead in accepting cryptocurrency to pay for mobile advertising campaigns.
Publishers and developers working in the smartphone-driven mobile app business, have long been innovating to find the best ways to engage and commercialise their IP across the app ecosystem. Now, mobile user acquisition platform Minimob, enables them to leverage their first-mover capability by using cryptocurrency to pay for campaigns. Minimob has already plugged into the crypto-craze by formally accepting as many as 75 'coins' or tokens as currency (comparable to US dollars) which can be used to pay for ongoing advertising and acquisition campaigns.
Minimob's platform focuses purely on results and thereby enables a user's interactions on apps to be both bid (and accounted) for, in a variety of meaningful ways. Paying for services with cryptocurrency also offers additional benefits for advertisers, many of whom will have profited from the rise in value of their crypto holdings. Some of the most popular coins that can be used to make payment are: Bitcoin, Litecoin, Bitcoin Cash, Dash, Decred, Dogecoin, Ether, GameCredits, MaidSafeCoin, Namecoin, Nexus, NXT, Qtum, Steem, Waves, XEM, Monero (XMR) and Zcash.
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