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The latest survey by the Digital Currency Council (DCC) reveals a record 12% of US consumers were either “likely” or “highly likely” to use Bitcoin in 2015.
CoinTelegraph correspondent Dan Simon had the opportunity to speak with David Berger, CEO and founder of the Digital Currency Council.
A spokesman from the first major online retailer to accept Bitcoin, Overstock.com, has confirmed that the company is planning to conduct exclusive Bitcoin-only customer outreach including sales and discounts.
The Digital Currency Council's recently released study on UK citizens reveals that Bitcoin's biggest challenges are around adoption and communications, and that digital currencies have got a persistent reputation problem.
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