Second-layer blockchain scaling platform Celer Network has partnered with customer relationship management (CRM) startup Cere Network to launch a decentralized CRM solution.

Low-cost CRM platform for business inclusion

According to a news release shared with Cointelegraph on Oct. 7, Cere Network’s capacity will be increased “to provide for the world’s largest enterprises with a low-cost, fast, and accurate CRM platform” as a result of this partnership. Co-founder and CEO of Cere Network Fred Jin added:

“Current CRM solutions are facing poor business inclusivity, low employee participation, and mostly require costly custom implementations. [...] We’re excited to be partnering with Celer to leverage their industry-leading innovations in off-chain solutions that will bring a whole level of extensibility for our customer data needs that will benefit business of all types.”

Deep collaboration

In August, Cere Network completed a $3.5 million funding round. Binance Labs, a venture arm of major cryptocurrency exchange Binance, was among the participants. 

Interestingly, Celer Network’s initial coin offering took place in March on Binance Launchpad. The news release suggests that their collaboration spurs from this relationship and will grow deeper with time:

“Both as part of the Binance Family, Cere Network and Celer Network will not only work together on technology collaboration and product integration, but also build a community ecosystem together.”

As Cointelegraph reported in August, blockchain project Neo is considering integrating Celer Network’s second layer scaling protocol to improve the platform’s scalability.