TOKYO BEAST FZCO, headquartered in Dubai, United Arab Emirates, has announced its crypto entertainment project TOKYO BEAST.

Headquartered in Shinjuku, Tokyo, Hiroyuki Kawamoto, CEO; (hereinafter "gumi") as the developer, Turingum K.K., headquartered in Minato-ku, Tokyo; Hiroki Tahara, CEO; (hereinafter "Turingum") as the technology and financial advisory, using the Polygon protocols as the blockchain network for implementation, to release several modular projects worldwide in 2024.

The announcement was made today, Sept. 4, 2023, at the Korea Blockchain Week conference held in Seoul, Korea.

What is TOKYO BEAST all about?

TOKYO BEAST is a crypto entertainment project that challenges users to create a new entertainment experience by integrating crypto assets. It is a completely original, large-scale project supported by an experienced team that has developed and operated famous Japanese games, with a development budget unparalleled for a Web3 game.

The company will provide an innovative and exciting entertainment experience that only TOKYO BEAST can provide, evolving Web3 games to the next level.


Features of TOKYO BEAST

Pursuing pure fun

The team believes that it’s important to be able to enjoy the game itself outside of its Web3 features, so the emphasis was to create an authentic worldview, attractive characters, an enthusiastic battle system and more.

The quality of the game is comparable to that of today’s leading smartphone games. The gaming experience is easy and seamless, as the team eliminated barriers to starting the game, such as the initial NFT purchase and wallet connection, and aims to enable a wide range of participation, including general smartphone game users, and not just those confined to the Web3 world.

A series of characters that are attractive both as game characters and as NFT collections

The characters are designed to be interactive and have an active role in the game while being recognized outside of the game as an NFT collection with a sophisticated visual style and high level of rarity. The project founders aim to create something that will be loved widely beyond borders and languages.

A fusion experience of worldview and the crypto ecosystem

TOKYO BEAST emphasizes the importance of synchronizing the experience of immersing oneself in the worldview of the game with the real-world crypto ecosystem. TOKYO BEAST will provide an experience that unites each modular project and stakeholder in a single worldview, something that has not been done in existing Web3 games.

Creating a new entertainment experience by predicting the winner of battles

Under a legitimate scheme, there will be a win-loss prediction function that can be enjoyed inside and outside the game. Users will be able to enjoy predicting the winner of battles using data. Battles will be livestreamed simultaneously around the world, and users will be able to enjoy the excitement and frenzy of the experience by watching the battles with other users around the world.

The world of TOKYO BEAST continues to expand

All the module projects to be released in the future will be organically intertwined to deliver an unexplored entertainment experience through the synergy of crypto x content. Moreover, the team aims to continue expanding the world of TOKYO BEAST and the utility of the TBZ coin.

As a first step, the following core module projects will be released sequentially worldwide in 2024. BASE, a function to experience the unique economy of the TOKYO BEAST token TBZ; FARM, a function that allows users to experience NFT ownership by cultivating BEAST, which will serve as data for NFTs.

TRIALS, a function that allows users to experience being a hero fighting with dreams and romance on their shoulders

Slated for mapping out and execution during the second phase is the utility of TBZ as well as a module project to provide new entertainment from various aspects to further expand the world of TOKYO BEAST.


Early entry campaign: Sept. 4–Oct. 31

To celebrate the release of the information, three early entry campaigns will be held, in which users can win a Mystery Box containing TOKYO BEAST tokens and NFTs by following the official X account.

Follow Me campaign

The highest-rarity Mystery Box will be given away by drawing among followers of the official TOKYO BEAST X account. The earlier users follow, the higher their chances of winning.

Weekly prediction

If users follow the official X account and participate in the weekly prediction quiz of TOKYO BEAST on its official X account, they can receive a high-rarity Mystery Box by lottery.

Strike jackpot

A jackpot-style campaign will be held during the early entry campaign. Each time a target number of livestreaming viewers or X followers is reached, a prize will be added to the jackpot, and a drawing will be held on TOKYO BEAST’s official X to determine who will win the jackpot. If the jackpot is not opened, the rewards in the pot will be carried over to the next drawing. If the jackpot is opened, the winner will be randomly selected from the followers of the official X account and will receive the rewards including those that have been carried over.

Polygon × TOKYO BEAST livestream

Polygon and TOKYO BEAST will hold a livestream event on Sept. 8, 2023 at 1:00 am UTC.


  • Yoriko Beal — Polygon head of business development Japan
  • Naoki Motohashi — TOKYO BEAST producer
  • Shuhei Mise — TOKYO BEAST global head

Press contact

For inquiries about the press release, send an email to TOKYO BEAST FZCO Public Relations.