German fast food delivery portal Lieferando has started accepting Bitcoin for orders, as the first player in the industry to do so.
As part of a package of updates released to users this week, Lieferando, owned by the international umbrella company Takeaway.com, added Bitcoin for all its partner restaurants.
The new payment method is available on both Lieferando’s website and via its app.
The move is a pioneering step forward for consumer Bitcoin usage in Germany, which traditionally has been slow to accept and adopt cryptocurrency at the legislative level.
With online takeaway a fiercely competitive market in the country, the opportunities for competition to further spread Bitcoin availability is tangible.
Meanwhile, last week a dedicated German-based Blockchain group, the Blockchain Bundesverband, was founded at the Bundestag in Berlin, the focus of which will be advocating a more receptive environment for the technology going forward.