Major global crypto exchange Binance has launched a crypto donation program to support the reconstruction of the Notre Dame cathedral, the firm tweeted on April 16.

Binance has initiated a donation program “Rebuild Notre-Dame,” calling the crypto community to support their campaign to restore the medieval cathedral that suffered “colossal damages” from a major fire that nearly destroyed the landmark on April 15.

In the post accompanying the new crypto-fundraising channel, Binance stated that the recent event was a “great moment of loss for culture, arts, and history shared by all humankind.”

The exchange launched the new donation channel on its charity platform initiated by the company’s social project The Blockchain Charity Foundation (BCF).

At press time, the campaign has amassed 28 donations in bitcoin (BTC), ethereum (ETH), and Binance’s internal token Binance coin (BNB), totally accounting to 1.46 bitcoin, which is worth about $7,577 at press time.

Binance, the world’s third largest crypto exchange by daily trade volume to date, introduced its blockchain-powered donation platform within BCF in October 2018. The major crypto exchange has already launched a number of crypto-powered donation campaigns, including a recent campaign to support students in schools across Rwanda, Kenya and Ethiopia.

On April 15, BlockShow, an international blockchain event powered by Cointelegraph, launched another campaign to raise cryptocurrency for the Notre Dame cathedral reconstruction.